Always & Forever - Wedding Dresses London - Hounslow

Deema M.

I got my dress from here and absolutely fell in love with the selection available. I was completely hesitant about bridal shops as I was concerned what I wanted wouldn’t be in a shop within my budget, so was considering buying my dress online. I visited Always & Forever just in case to rule out bridal shops and immediately I knew I was completely wrong from the second I stepped in. Zohra was our consultant and knew immediately what I was looking for and treated me like a princess. After trying on about 7 dresses, I said yes to the most perfect dress i’ve ever seen - and it was reasonably priced! Zohra was so knowledgeable and helpful and really made me and my family accompanying me feel so special.

Serena P.

18 Jan 2025
The bride to be booked her appointment for 11.30am. Lovely shop as soon as you step in.
Our assistant was Zohra, and we were very welcome and welcoming. There are plenty of beautiful choices/styles/colours. Spacious area allocated to try on your dress 👗

Zohra gave the bride to be, plenty of suggestions on what they can do for her.

It was a lovely experience for all and would highly recommend it. 💯❤️

Park in the shopping centre: Treaty Centre, as there is limited parking outside the shop.

Claudine B.

Any bride-to-be's out there, DO NOT OVERLOOK THIS BRIDAL BOUTIQUE. I've just been on 23rd January 2025. I've had one experience of bridal shopping before which was nice and special because my mum and sister were there. I answered a bunch of questions then 6 dresses were brought for me to try on. However, the experience at Always and Forever was very different, it was magical and perfect. ❤️

I'm shopping on a fairly low budget and booked my appointment, with them knowing I was looking for something in the sale rail. From the moment I walked in with my friend for support, Sabina & Zara made me feel special and that I deserved all their attention.

The door was locked behind us, this was my appointment time and wouldn't be shared with anyone else. Once we offloaded our coats and bags, we got walked into the back room and my eyes must have lit up like headlights. The most beautiful two storey room, wall to wall in sparkles, diamanté, lace, satin, ivory, blush, champagne, every style you can imagine. A brides dream!

Sabina & Zara showed me the sale rails, a huge selection (not just one stuffy little corner of a room) and said pick out anything you want to try on and they let me loose. Oh my giddy aunt, it was the most incredible and wonderful experience.

And ladies ... I SAID YES TO THE DRESS!

Maryam N.

Just to start of I think that finding THE wedding dress, the dress you have been dreaming of wearing on your big day is one of the hardest jobs ever for a girl. The team at Always and forever bridal made this experience so so memorable and I am forever grateful.

By only showing the assistants Zohra and Sabina some images that me and my sister had saved and some names of designers, they had already helped narrow down a few dresses to try. I felt so beautiful in everything, truly like a princess. This experience not only relieved my dress anxiety but made me so excited for my big day. I was initially looking for a classic plain dress but the girls brought me so many different options and I was drawn towards a fitted lace dress. I chose the Ivy dress which was stunning and a mix of what I wanted, I am in love. The girls were so welcoming and went above and beyond to make my day so special, “always and forever” recommend this place.

Janine

Even though I didn't end up getting my dress here, Sabina and team were absolutely incredible. It was the first bridal store I went to, and I'm happy they made it a memorable visit! There is an amazing selection of dresses and Sabina helped me pick out beautiful dresses within my budget. She wasn't pushy at all unlike a different bridal store I went to. I definitely recommend you check them out!

J S.

I had such a wonderful experience here, I felt like a VIP, the dressing area is amazing, with big beautiful mirrors and comfortable seating for the viewing party. I loved the dresses here, there was so much choice, I picked out about 10 to try on and it wasn't a problem at all. I felt listened to and there was no pressure at all to pick a dress or buy it. Amazing staff, really listen to you and take care of you, they are not driven by money, but by providing a truly amazing service. 100% recommended, you will not regret visiting this shop!

Gemma P.

If you are looking for the perfect wedding dress, this shop is the place to go. So many beautiful dresses and amazing staff.
I was a little anxious to go dress shopping but the ladies here are absolutely amazing. So patient and helpful with picking out dresses and giving me an honest opinion. I found my dress on my first visit after trying on about 8/9 dresses. I’m so glad a found this shop. A special thank you to sabina who helped me find my beautiful dress and fitted me in a few weeks later to choose my accessories. I highly recommend this shop. Thank you ladies.

Melissa B. B.

If you are looking for a bridal dress, look no further. This shop has a budget, style for everyone. The outside of the shop does not do it justice. It’s spacious inside. With lots of style dresses. The staff are all amazing, very helpful and not too pushy. That’s what I like. Shout out to Becky, She was very patient and lovely. They all were. If you live in London, take the little trip you won’t regret it. I don’t make a lot of reviews. But! I want to put my girls on!! Always and forever bridal babe❤️